Archive for May, 2010

THE FUTURE OF PROJECTION

May 12, 2010

The future of the motion picture industry will be determined by the popularity of stereoscopic films.  This monstrous Caliban, ridiculed for decades, has been rehabilitated and taken to the bosom of the industry for the best of reasons; in the last few years a giant share of profit from motion pictures released in theaters has come from 3-D movies.  Although revenue is rising attendance is flat, and the additional revenue is attributable to stereoscopic movies.  This is good news for the studios, because DVD sales are plummeting and this makes up for that loss of revenue.  And it may well be that sales of 3-D Blu-ray disks are going to be a source of additional revenue.  So hooray for 3-D. (more…)